Fresh cooked
FRESH COOKED IS A FOOD CONCEPT CREATED BY TORONTO'S TIFFANY GATE, WHICH PROVIDES A SOLUTION FOR THE TIME-STRETCHED PEOPLE THAT WE ARE TODAY. FRESH COOKED VEGETABLES HAVE BEEN EXPERTLY "COOKED TO PERFECTION, SO YOU DON'T HAVE TO". OUR ROLE WAS TO CRAFT PACKAGING THAT PRESENTED THIS NEW CONCEPT IN A FRIENDLY AND ACCESSIBLE WAY, BUT ALSO APPEALING TO A YOUNGER CONSUMER, NOT ONLY TIME-STRETCHED, BUT ALSO POTENTIALLY MORE WILLING TO TAKE A CHANCE ON A NEW IDEA IN THE SUPERMARKET.