THE REBEL FOUNDATION

THE REBEL COMPANY BROUGHT IN D&H TO HELP TAKE THE BRANDING FOR THEIR REBEL FOUNDATION TO THE FINISH LINE AND INTRODUCE NEW BRAND ELEMENTS.

OUR SOLUTION IS AN ENTIRELY GEOMETRIC LANGUAGE AND TIMELESS COLOUR SCHEME THAT PRESENTS THE
BUILDING BLOCKS (LITERALLY) FOR THE FOUNDATION’S BRAND VISUAL LANGUAGE.

THE EVER-SHAPE-SHIFTING APPROACH IS JUST IN ITS INFANCY, AND WE LOOK
FORWARD TO EXPLORING IT'S POTENTIAL AS THE FOUNDATION GROWS AND ITS NEEDS EXPAND.

THE REBEL FOUNDATION WAS SET UP TO PROVIDE GRANT FUNDING TO NGOs IN INDIA, PROVIDING EDUCATION
AND LIFE SKILLS TRAINING TO YOUNG WOMEN FROM MARGINALISED, INNER CITY COMMUNITIES.

BRAND STING

OVERLAYS FOR VIDEO

MAKING OF

WHILE DECEPTIVELY SIMPLE IN ITS FINAL FORM, THE ANIMATION OF THE REBEL FOUNDATION STING WAS A COMPLEX ENDEAVOUR INTO MEGA-KEYFRAME-WRANGLING!
A LOOK AT THE KEY FRAME EDITOR (IN APPLE MOTION 5, OUR SECRET WEAPON) REVEALS THE ACCIDENTAL BEAUTY OF ANIMATION KEYFRAMES AND MORE KEYFRAMES (AND MORE KEYFRAMES).